Wednesday, May 09, 2007




Funny slushes in Quebec. From the Wiki:

Sloche is a frozen beverage sold by the convenience store chain Couche-Tard, mostly in the province of Quebec, Canada. While it is similar in concept to the traditional Slush Puppie, Sloche has gathered much publicity through an aggressive (and sometimes controversial) marketing campaign. The oversized Sloche plastic cups are covered with humorous slogans such as: "No animal has tasted this product before you", "A good source of crushed ice". Couche-Tard also sells gummy candies under the Sloche brand. Some of these candies had to be removed from the shelves after allegations that their concept art was racist.It is also Quebec's equivalent to Icee, which is only sold in the United States, English Canada and Mexico.
Flavors
All Sloche flavor names are humorous and often gross, a marketing decision aimed at pleasing a mostly teenager crowd. The brand mission was described as: "To satisfy their need for sensory gratification and protest against authority, parents and society." The beverage's colors are vivid and the taste is said to be much sweeter than that of Slush Puppie and slightly more acidic. The following is an incomplete list of current and discontinued flavors:

* Rose Beef (Rosbeef)
* Sang Froid (Cold Blood)
* Gomme Balloune (Bubble Gum)
* Swompe (Swamp)
* Poussin Frappé (Slammed Chick)
* Liposuccion (Liposuction)
* Winchire Wacheur (Windshield Washer), formerly: Schtroumpf Écrasé (Crushed Smurf)
* Goudron Sauvage (Wild Tar)
* Cheddar Tropical (Tropical Cheddar)
* Gadoue (Dirty melted snow)
* Wontong (Wonton Soup)
* Full Zinzin (Full Zinzin)

The Schtroumpf Écrasé flavor was renamed because of copyright infringement concerns.
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